KPCC and Marketplace present “How I Learned The Business of Creativity”

A Conversation Hosted by Kai Ryssdal with Special Guests: Star of NBC’sParks and Recreation Amy Poehler, SpaceX President & COO Gwynne Shotwell, Legendary TV Producer Norman Lear and more

Los Angeles (October 14, 2014)— To celebrate its 25th year of bringing economics to life, American Public Media’s Marketplace is wrapping up its national live show tour in its home town of Los Angeles with an evening of creativity, commerce, and conversation. Join KPCC and Marketplace at UCLA’s Royce Hallon Saturday, November 8, for “How I Learned The Business of Creativity,” a special one-night-only event. Kai will be joined by special guests Amy Poehler, Norman Lear, Gwynne Shotwell and others to explore the business of creativity and innovation through great conversation, fascinating stories, and fresh perspectives. It’s just the way Marketplace looks at the numbers each day for millions of listeners across the country, but on November 8, they’ll do it in person in Los Angeles. EVENT DETAILS What: KPCC and Marketplace present “How I Learned The Business of Creativity” with special guests Amy Poehler, Gwynne Shotwell and Norman Lear  When: Saturday, November 8, 8 p.m. Where: UCLA's Royce Hall, 340 Royce Drive, Los Angeles Tickets: $38.50, $48.50, $65.50 available atkpcc.org/events. ABOUT THE GUESTS Amy Poehler is one of Hollywood’s most versatile and sought after talents. She currently stars on the Emmy-nominated Parks and Recreation as “Leslie Knope,” a role for which she has received much critical acclaim, including a 2014 Golden Globe win and five consecutive Emmy nominations. Poehler can also be seen as the host and producer of her award-winning online series “Smart Girls at the Party” and will appear in a number of upcoming film projects, includingThe Nest alongside Tina Fey. Poehler spent seven seasons on Saturday Night Live and is a founding member of the Upright Citizens Brigade Theater. Poehler recently authored her first book, Yes Please, a collection of personal stories and advice that will be released through HarperCollins’ It Books this month. She currently splits her time between New York and Los Angeles.       As President and COO of SpaceX, Gwynne Shotwell is responsible for day-to-day operations and for managing all customer and strategic relations to support company growth. She joined SpaceX in 2002 as Vice President of Business Development and built the Falcon vehicle family manifest to nearly 50 launches, representing nearly $5 billion in revenue. Prior to joining SpaceX, Shotwell spent more than 10 years at the Aerospace Corporation where she held positions in Space Systems Engineering & Technology as well as Project Management. Shotwell was subsequently recruited to be Director of Microcosm’s Space Systems Division, where she served on the executive committee and directed corporate business development. She participates in a variety of STEM (Science,Technology, Engineering and Mathematics)-related programs, including the Frank J. Redd Student Scholarship Competition. Under her leadership the committee raised more than $350,000 in scholarships in 6 years. Shotwell received, with honors, a Bachelor of Science and a Master of Science in mechanical engineering and applied mathematics from Northwestern University.         Norman Lear is the television producer of such groundbreaking sitcoms as All in the Family, Sanford and Son, One Day at a Time, The Jeffersons, Good Times, and Maude. He has received four Emmy awards, a Peabody, and the National Medal of Arts. As an advocate, Lear founded People for the American Way and supports First Amendment rights and other progressive causes. Lear's memoir Even This I Get To Experience will be published by Penguin Press this month.          About KPCC/Southern California Public Radio Southern California Public Radio (SCPR) is a member-supported public radio network that operates 89.3 KPCC-FM in Los Angeles and Orange County, 89.1 KUOR-FM in the Inland Empire, 90.3 KVLA in the Coachella Valley, 89.9 FM in Santa Barbara, and 89.5 KJAI in Ventura. Reaching more than 700,000 listeners every week, SCPR is the most listened-to public radio news service of any kind in Southern California. About Marketplace Marketplace® is produced and distributed by American Public Media™ (APM), one of the largest producers and distributors of public radio programming in the world with a portfolio reaching 18 million listeners via more than 900 radio stations nationwide each week. Produced in association with the University of Southern California, Marketplace® programs (Marketplace, Marketplace Weekend, Marketplace Morning Report and Marketplace Tech Report) are currently broadcast by more than 500 public radio stations nationwide and heard by more than 10 million weekly listeners and Marketplace, the weekday evening program, is the largest business news program, on radio or TV, in the country. Marketplace programs are noted for their timely, relevant and accessible coverage of business, economic and personal finance focusing on the latest business news both nationally and internationally, the global economy and wider events linked to the financial markets. For more information on Marketplace visit marketplace.org. For more information on American Public Media, visitamericanpublicmedia.org. Source: Data are copyright Nielsen Audio, Nationwide DMA data, Persons 12+, Spring ‘14 and F13/S14 average.